Listen to the Food Business Success™ Podcast with Sari Kimbell on all of your favorite platforms. Let us help you turn your delicious dreams into a profitable food business.
This is not your typical Thanksgiving week gratitude podcast. Believe it or not, we often use gratitude against ourselves to stay in the status quo and not go after our dreams. Instead, I give you three exercises to try to use gratitude in an active way that fuels your action and gets you past the fear and discomfort you feel when you think about starting your business. Try one of them on this week and see how it feels. I hope you feel more empowered and ready to start your business this year!Read More
My guest this week is Lara Fordis, a former corporate market researcher turned independent who loves helping small brands validate their idea and make sure they know their target customer and whether they will be successful in the marketplace.
Lara has great ideas on how to do market research on a small scale and tips to avoid to get false positives. In fact, it has gotten easier to do marketing research during COVID!
My big piece of advice for any entrepreneur is...
This week I sit down and chat with Karyn Savory, Owner & Creative Director of Sweet and Savory Designs to discuss the importance of solid visual branding and taking your products to the next level.
Karen Savory is a design connoisseur with a food fetish. She helps restaurants and food & beverage companies create top-shelf visual brands that directly impact both the vitality of the business and the bottom line. Using visionary thinking, a commitment to excellence, and a deep understanding of the industry, she can create everything a delicious brand requires.
This is week 10 of the podcast and I am celebrating this small victory! What are you celebrating today, this week, this month? Focusing on the small wins are what add up to your big successes. It is so important that you break down your big goal into small, bite sized pieces and celebrate yourself along the way. Join me as I will share some of the wins my clients are having and some ways you can get better at celebrating your wins!Read More
I was reflecting back on this time two years ago when I was ready to throw in the towel and go get a "real job". I dug deep and leaned on my hard why to double down and go all in on my purpose to serve early stage packaged food business entrepreneurs just like you start or grow their delicious dream. That was when I created Food Business Success™ and started on this journey.Read More
If you think email is dead, think again! The only customers you truly own are ones that have given you their email. If you aren't leveraging this resource, you are definitely missing out on sales from loyal customers and raving fans who just need to be reminded about how awesome you are!
Sarah Shuda of Lynn Design Co. has some great strategies even the earliest stage brands...
I have a special guest today, colleague, mentor and fellow badass woman helping CPG brands, Alli Ball. If you don't know her yet, she is the creator of Retail Ready and host of the Food Biz Wiz podcast and you definitely want to...Read More
Feeling a lot of discomfort with starting or growing your business? Me too. This episode is something we all need to hear and be reminded of. I am guilty of this myself - thinking that once I decide to start my business or a project that it will just be easy without any discomfort - success entitlement.
The key is to first accept, feel the feelings and then...
Alli and Matt launched Sweet Logic a year and a half ago on Amazon and they have big dreams to become a big brand.
Alli shares her learnings about Amazon, product R&D, email marketing, re-branding and working with her husband.
Starting or growing your packaged food business is hard! You need a compelling reason that is strong enough to overcome your doubt and desire to quit. It doesn't have to be noble, but it has to be true for you.Read More
I get this questions ALL the time, especially now. In fact, I am probably talking with more people interested in starting their packaged food business BECAUSE of COVID...Read More
Join me in this podcast as special guest Tera Johnson and I discuss the importance of managing your cash flow as a startup business, especially during a pandemic...Read More
This episode brings it all together. Understand why you set a goals to start or grow your packaged food business and then immediately freak out and stop taking action.Read More
Many states have a law called the Cottage Food Act that allows certain products to be made in a home kitchen and sold directly to a consumer. My guest today, David Crabill, is who I turn to as the expert on all things Cottage Food with his website Forrager.com.
David shares his own cottage food journey...