Watch the podcast video on YouTube here!

Stephanie talks with Diana Panek, Senior Creative Director at Enthuse Marketing, a woman-owned agency focused on education-led marketing. Diana has spent 15+ years on packaging, shopper programs, and in-store campaigns for major spirits and consumer brands.

Diana shares her path from fine art to design to marketing, and explains why education-led marketing is about building brand love, not giving a lecture. Give people what they need at each touch point, and they become advocates.

🔗 Links

Enthuse Marketing: https://www.enthuse-marketing.com/Enthuse Foundation, which supports women entrepreneurs with grants and other resources: https://www.enthusefoundation.org/